Málaga promotes tourism in Washington
Málaga promotes tourism in Washington, highlighting cultural and gastronomic offerings on Hispanic Day.
A delegation from Málaga presented the city’s cultural and gastronomic offerings in the United States, highlighting the legacy of Bernardo de Gálvez on the 250th anniversary of American independence.
Málaga and its province participated as a guest destination in the institutional celebration of Hispanic Day in Washington on October 8.
The delegation showcased tourist attractions, cultural events, and gastronomic delights to institutional, business, and diplomatic interlocutors.
The agenda included tributes and visits to portraits of Bernardo de Gálvez, marking the 250th anniversary of American independence.
The City Council considers the United States its primary non-European tourist market.
Málaga’s international projection has found a diplomatic and cultural showcase in Washington, with the city and province participating in the celebration of Hispanic Day organized by the Spanish Embassy in the United States.
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The meeting, held on October 8, 2026, brought together a delegation led by the Mayor of Málaga, Francisco de la Torre, and the President of the Provincial Council, Francisco Salado.
Also participating were the Councilor for Tourism and City Promotion, Jacobo Florido, and the Spanish Ambassador to the United States, Ángeles Moreno.
The Malaga presence combined the promotion of the destination with a shared history between Andalusia and the United States, focusing on Bernardo de Gálvez, born in Macharaviaya.
Gálvez’s participation in the American independence process takes on special relevance in 2026, the 250th anniversary of the historic event.
The institutional agenda included a floral offering on October 7 at the equestrian statue of Bernardo de Gálvez in Washington, recalling his contribution to the American independence process.
The following day, the delegation visited the Capitol, where they saw a portrait of Gálvez painted by the Malaga painter Carlos Monserrate.
The visit continued at the National Portrait Gallery, where a portrait of the military leader painted in 1781 by José Nicolás de Escalera is on display.
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These visits added a patrimonial dimension to a promotion mission that went beyond the province’s vacation attractions.
The choice of Málaga as a guest destination allowed the city to present its cultural identity and gastronomic offerings in a context of institutional and professional relationships.
Beyond the visibility of the event, the celebration offers the delegation an opportunity to establish contacts with American interlocutors linked to destination promotion and cultural exchanges.
The municipal program for the visit situates these activities within Málaga’s actions in the United States, which the City Council identifies as its primary non-European market and one of its strategic long-distance markets.
This priority helps explain why the city has chosen to combine cultural diplomacy, historical heritage, and tourism promotion in its presence in Washington.
The initiative presents Málaga to the North American market through something more than travel experiences: the legacy of a character born in the province allows connecting its current offerings with a relevant episode in American history.
